Not Another Business Seminar.
This is an interactive strategic experience.
You'll see conventional business assumptions challenged, new opportunities explored and Category of One thinking applied to real business situations.
Come prepared to question what you know about your business—and leave seeing possibilities you hadn't considered before.
The Core Idea
You do not need to be better than everyone else.
You need to become difficult to compare.
The workshop will combine strategic positioning with practical sales thinking, helping you connect:
Positioning → Value → Sales → Growth
Two Strategic Minds. One Extraordinary Workshop.
Dr. Chetan Walia
Global Business Strategist, Senior Advisor & Executive Coach
Creator of Category of One™
Chetan works with business owners, experts and leadership teams to identify hidden commercial opportunities, create differentiated market positions, and build stronger business models.
Lisa T. Miller
Founder, VIE Healthcare Consulting | Enterprise Growth Strategist
Lisa brings deep expertise in sales strategy, enterprise growth and value creation, helping businesses improve how they communicate value, win opportunities and grow relationships.
Who This Is For
Business owners and leaders who believe there is a bigger opportunity inside their business than the one they are currently capturing.
Whether you want to: stand out more clearly, attract better customers, sell at greater value, create new revenue streams, or simply see your business differently - this session is designed to give you a fresh strategic lens.
The Question We’ll Work On
What is the biggest opportunity hiding inside your business right now?
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Event Sponsors
Date and Time
Wednesday Nov 18, 2026
8:00 AM - 11:30 AM EST
Location
The Syndicate
213 S. Main St.
Bellefontaine OH 43311
Fees/Admission
$40 per person for Chamber members
$45 per person for non-Chamber members
Register additional attendees and receive 50% off additional registrations!
Chamber member additional registrations: $20 per person
Non-Chamber member additional registrations: $22.50 per person
